Flutterby™! : MagicBands

You don’t want your privacy: Disney and the meat space data race. On Disney's "MagicBands" RFID wrist band technology, and how we're willing to trade our privacy for the experiences that that data gives us.

I was reminded this morning by how little things, like Kaiser Permanente sending me a reminder that flu shots are still available when they know that I've already had one, subtly negatively impact my relationship with an organization. And my long-held assertion that I'd gladly offer up my medical records to credit card companies if they'd not send me any more "courtesy checks" until after I had a lobotomy.

But I really think that there are many collaborative models of CRM that we consumers/customers will gladly embrace, as long as we're actually getting something out of it.