2001-03-20 23:20:23+00 by Dan Lyke 2 comments
Salon introduces a subscription service. Interesting bit: 'Premium subscribers will be able to view Salon without banner or "pop-up" ads.' Translation: They're making less than $30/year/subscriber from ads. Given that in the economics of the dead-trees world subscriptions are a way to verify interest for the advertisers, this means that the 'net has not yet happened.
[ related topics: Web development ]
comments in ascending chronological order (reverse):
#Comment made: 2002-02-21 05:31:22+00 by: TC
Hmmm, I'd have to say they seem to have grip on today's reality. I get a lot from salon so I think I'm gonna support them. I certainly get as much from them as any of the the 7 dead tree mags I pay for. Two things of note in these changing times.
#1 Salon smacked Slate(pay to view) in the first round of online mags.
#2 Industry Standary (dead wood publication) has now offered me a free subscription to keep their circulation numbers up.
#Comment made: 2002-02-21 05:31:22+00 by: petronius
The problem with "free subscriptions" are that independent audits show that the recipient does not pay for them. If I were buying advertising space I would prefer a paid publication: If I have to lay out my own money I would expect to read the mag to get my money's worth! I tend to glance over freebies and toss them.